When USA Today
I've always thought it covered demographic news --- in a "McNuggets" format --- better than any paper in the world.
It is the paper in the USA with the largest circulation.
Perhaps the joke is on those old-time scribes.
Illustrate with photo of Al Neuharth --- journalistic pioneer --- whoe always wore a black suit, a white shirts, a black tie --- except perhaps when he slept or went swimming.