Thursday, March 01, 2007

When USA Today

When USA Today was established it was scorned by many old-time scribes as "McPaper."

I've always thought it covered demographic news --- in a "McNuggets" format --- better than any paper in the world.

It is the paper in the USA with the largest circulation.

Perhaps the joke is on those old-time scribes.

Illustrate with photo of Al Neuharth --- journalistic pioneer --- whoe always wore a black suit, a white shirts, a black tie --- except perhaps when he slept or went swimming.

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